You have a website and customers are finding you....or not. What are YOU doing to build your business with the wealth of free data that Google provides you? Are your customers using their desktop, mobile device, or tablet? Where are they coming from? What are they searching for? Google provides simple tools to find out.



Veteran interactive designer Jim Rudny will present, using case studies, how you can utilize Google tools to update your content and mine data to best market yourself in the digital world. This content analysis process provides DIY best practice takeaways in the area of Google Analytics, Google Search Console, content planning, tracking results, and helpful tools