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DTSTART:20241102T200000Z
DTEND:20241102T210000Z
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SUMMARY:Malört: The Redemption of a Revered and Reviled Spirit (A Tasting and Discussion with Josh Noel!)
DESCRIPTION:On Saturday\, November 2nd at 3 PM\, The Book Stall (811 Elm Street in Winnetka) hosts author and journalist Josh Noel! He'll be discussing and signing copies of his new book\, Mal rt: The Redemption of a Revered and Reviled Spirit.   We'll offer up a taste of the beloved and much-maligned beverage for the brave among you\, and some non-alcoholic options as well. Note that your free Mal rt shot will come "Chicago-handshake" style\, with an Old Style chaser\, and we'll snap a Polaroid of your Mal rt face to document the whole experience! Pulitzer Prize winner Jonathan Eig says\, "Having tried Mal rt and having read Josh Noel's book about Mal rt\, I can state with confidence that I prefer the book. This is a wonderful story\, told with style\, smarts\, and good humor." This event is free and open to the public\, to register\, please CLICK HERE. \n\n\n\nMore About the Book: Mal rt is the story of modern tastes and cultural shifts. The infamous Chicago liqueur has been compared to "a forest fire\, if the forest was made of earwax." Yet the truth of Mal rt is that we keep going back for more. Jeppson's Mal rt could have died a hundred deaths. Its survival wasn't always a given. It also was no accident. There was one man's dogged persistence. One woman's patience and dedication. There were cultural shifts and fortunate timing that helped transform a drink rooted in centuries-old Swedish tradition into the American sensation it is today. Mal rt is a story of love\, relationships\, and how one generation finds meaning where generations before did not. Such transformations happen in art\, in history\, and in food\, and it happened to Jeppson's Mal rt.\n\n\n\nJosh Noel unpacks a uniquely American tale\, equal parts culture\, business\, and personal relationships--involving secret love\, federal prison\, a David vs. Goliath court battle\, and\, ultimately\, the 2018 sale of Jeppson's Mal rt\, which made Pat Gabelick\, a 75-year-old Chicago woman who spent much of her life as a legal secretary\, into an unlikely millionaire.\n\n\n\nMore About the Author: Josh Noel is the author of Barrel-Aged Stout and Selling Out. He wrote about beer and travel for the Chicago Tribune for over a decade\; he has also contributed to This American Life and to the New York Times and other publications. He has become one of the nation's most recognizable beer journalists\, winning multiple awards from the North American Guild of Beer Writers. He lives in Chicago with his wife and children.
X-ALT-DESC;FMTTYPE=text/html:<span style="font-family:arial\,sans-serif"><span style="font-size:12.0pt">On <strong>Saturday\, November 2<sup>nd</sup> at 3 PM</strong>\, The Book Stall (811 Elm Street in Winnetka) hosts author and journalist&nbsp\;<strong>Josh Noel</strong>! He&#39\;ll be discussing and signing copies of his new book\,&nbsp\;<strong><em>Mal&ouml\;rt:&nbsp\;The Redemption of a Revered and Reviled Spirit</em>.&nbsp\;&nbsp\;&nbsp\;</strong><u>We&#39\;ll offer up a taste of the beloved and much-maligned beverage for the brave among you\, and some non-alcoholic options as well.&nbsp\;Note that your free Mal&ouml\;rt shot will come &quot\;Chicago-handshake&quot\; style\, with an Old Style chaser\, and we&#39\;ll snap a Polaroid of your&nbsp\;Mal&ouml\;rt face to document the whole experience!</u> Pulitzer Prize winner Jonathan Eig&nbsp\;says\,&nbsp\;&quot\;Having tried Mal&ouml\;rt and having read Josh Noel&#39\;s book about Mal&ouml\;rt\, I can state with confidence that I prefer the book. This is&nbsp\;a wonderful story\, told with style\, smarts\, and good humor.&quot\;&nbsp\;<strong>This event is free and open to the public\, to register\, please</strong>&nbsp\;</span></span><a href="https://www.thebookstall.com/mal%C3%B6rt-redemption-revered-and-reviled-spirit"><strong><span style="font-family:arial\,sans-serif"><span style="font-size:12.0pt">CLICK HERE</span></span></strong></a><span style="font-family:arial\,sans-serif"><span style="font-size:12.0pt">.&nbsp\;</span></span><br />\n<br />\n<strong><span style="font-family:arial\,sans-serif"><span style="font-size:12.0pt">More About the Book</span></span></strong><span style="font-family:arial\,sans-serif"><span style="font-size:12.0pt">:&nbsp\;<em>Mal&ouml\;rt</em>&nbsp\;is the story of modern tastes and cultural shifts. The infamous Chicago liqueur has been compared to &quot\;a forest fire\, if the forest was made of earwax.&quot\; Yet the truth of Mal&ouml\;rt is that we keep going back for more.&nbsp\;Jeppson&#39\;s Mal&ouml\;rt could have died a hundred deaths. Its survival wasn&#39\;t always a given. It also was no accident. There was one man&#39\;s dogged persistence. One woman&#39\;s patience and dedication. There were cultural shifts and fortunate timing that helped transform a drink rooted in centuries-old Swedish tradition into the American sensation it is today.&nbsp\;<em>Mal&ouml\;rt</em>&nbsp\;is a story of love\, relationships\, and how one generation finds meaning where generations before did not. Such transformations happen in art\, in history\, and in food\, and it happened to Jeppson&#39\;s Mal&ouml\;rt.</span></span><br />\n<br />\n<span style="font-family:arial\,sans-serif"><span style="font-size:12.0pt">Josh Noel unpacks a uniquely American tale\, equal parts culture\, business\, and personal relationships--involving secret love\, federal prison\, a David vs. Goliath court battle\, and\, ultimately\, the 2018 sale of Jeppson&#39\;s Mal&ouml\;rt\, which made Pat Gabelick\, a 75-year-old Chicago woman who spent much of her life as a legal secretary\, into an unlikely millionaire.</span></span><br />\n<br />\n<strong><span style="font-family:arial\,sans-serif"><span style="font-size:12.0pt">More About the Author:&nbsp\;Josh Noel</span></span></strong><span style="font-family:arial\,sans-serif"><span style="font-size:12.0pt">&nbsp\;is the author of&nbsp\;<em>Barrel-Aged Stout and Selling Out</em>. He wrote about beer and travel for the&nbsp\;<em>Chicago Tribune</em>&nbsp\;for over a decade\; he has also contributed to&nbsp\;<em>This American Life&nbsp\;</em>and to the&nbsp\;<em>New York Times&nbsp\;</em>and other publications. He has become one of the nation&#39\;s most recognizable beer journalists\, winning multiple awards from the North American Guild of Beer Writers. He lives in Chicago with his wife and children.</span></span><br />\n&nbsp\;
LOCATION:The Book Stall 811 Elm Street
UID:e.259.16509
SEQUENCE:3
DTSTAMP:20260519T170625Z
URL:https://chamber.wngchamber.com/events/details/mal&#246;rt-the-redemption-of-a-revered-and-reviled-spirit-a-tasting-and-discussion-with-josh-noel-16509
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